carnival

Renowned for his unique take on fashion, Paul Smith describes his much-loved aesthetic as “classic with a twist.” His creations marry a wry sense of humour with a deep respect for tradition, resulting in a look that is unmistakably English—yet joyfully unexpected.

As one of the first fashion designers to collaborate with The Rug Company, Paul has translated his signature style into bold, confident rug designs. Bursting with colour, pattern, and personality, these pieces have the power to transform any space—and many have become design icons in their own right.

“My love of interiors is well known, as is my love of colour and pattern. To me, there’s no better way of introducing a bit of bright, happy energy into a room than a good rug.”
— Sir Paul Smith